Mahamud Iddi has emerged as the Ultimate Winner of Electroland Ghana Limited’s (Electroland Ghana Limited) flagship Akye3de3 Kese3 Promotion, walking away with TCL home appliances valued at approximately GHC100,000 in Tamale, on December 19, 2025.
The prize presentation ceremony was held at EGL’s Northern Regional Head Office and showroom at Lamashegu in Tamale, drawing excitement from customers, traditional leaders, and company officials.
Speaking at the event, Naa Bapira Lamashegu Naa Ziblim Abdulai, Chief of Lamashegu, commended EGL for its consistent commitment to rewarding customer loyalty and giving back to the people of Tamale through impactful promotional campaigns. He encouraged Mahamud Iddi to serve as a good ambassador for the company and to make productive use of the items won.
Adiza Ibrahim, Head of Marketing at EGL, disclosed that the company is currently expanding its Tamale showroom, a project expected to be recommissioned before the second quarter of 2026. According to her, the expansion will significantly boost employment opportunities in the region by increasing manpower needs and strengthening the company’s operations in northern Ghana.
In addition to the grand prize winner, 250 other customers also received assorted electronic appliances after emerging victorious in the promotion’s weekly and monthly draws, reinforcing EGL’s reputation for rewarding participation at all levels.
Electroland Ghana Limited is Ghana’s leading consumer electronics distributor, representing global brands such as TCL Electronics, Samsung, Midea, and ABB, while also owning NASCO Electronics and Homeland/Toysland. The Akye3de3 Kese3 Promotion forms part of the company’s broader strategy to deepen customer engagement and brand loyalty across the country.